This blog, and indeed this site (Social Networking Buzz), is all about using Web 2.0 and social networking to succeed and is one of several that come under the ‘101 Answers’ suite owned and managed by Mike Alexander. Another, for example, is known as ValuePaks, where you will find specially packaged collections of ebooks and software for sale at extreme bargain prices. Other websites he owns are ClipCopy Content Solutions, 101 Internet Answers, 101 Newsletter Answers, Healthy Living Tips and Easy-Earn, as well as two mailing lists, 101 Answers and Free Ad Tips.
Mike Alexander
Mike Alexander
His first venture into publishing was in England in the early 1960s. As manager of a retail travel agency servicing the growing ‘package holiday’ industry, he conceived and published a reference book for travel agents to assist them in choosing suitable destinations, flights, hotels etc for their clients. It quickly became established as the standard work in its field at the time.
In the course of a career in the travel and hospitality field he eventually found himself back on the publishing side of things running a team of 25 salespeople and servicing a portfolio of over 100 publications, mainly magazines and newsletters for associations, clubs, etc. This was followed by a period as sales manager of a publishing company specializing in promoting New Zealand around the world. Here he produced and edited a newsletter, which he called MeetingNewZ, covering the conference, convention and incentive travel fields. It soon became the official publication of the industry in NZ and eventually grew into a full-sized trade magazine.
Lastly, as Executive Officer of an Auckland Business Association and Township Improvement Scheme he was responsible for a regular newsletter and gained valuable ‘community level’ experience in communications. At the same time he assisted his wife with her secretarial and computer training business.
Unfortunately, in 1994, he had a crippling stroke which forced them to close up their business and opt for early retirement. This didn’t last long, however, as he found that he needed constant mental stimulation so decided to do something worthwhile rather than just reading and watching TV (hence this current venture).
